@thomashawk I read your rebuttal to the TechCrunch piece about Ello. I agree with some of your points and understand where you're coming from.
However, I'm afraid I have to agree with them on most things, and also agree that Ello is dying a slow death. What do I base that on? Well, lots of factors, mostly the traffic, but the strongest indicator I've found yet is that the top of this very page. You have a little over 8K followers. That's it? 8,000 followers? I just checked G+. You have over 7.5 million followers.
You've been here a long time. Long enough for lots of folks to find you. I'm mot positive, but I'm pretty sure you're how I found out about Ello. I think lots of others can say the same thing. You've been a very strong supporter. You've tried hard to make it work.
Like it or not, Ello has some fundamental flaws. The first is the lack of the dreaded "like" or "+1" button. People like likes. It allows you to tell whether your post is resonating with your audience, or whether you should be tapping the virtual microphone and saying "Is this thing on?" The second problem is the lack of the ability to share posts. Strangely enough, you can share this amazing and thoughtful piece of writing on seven different social networks. Ello is not one of them. What. The. Hell.
I won't deride the place as a "hipster hangout" or fault the concept. I will say that they have once again proven that the little things mean a lot and without them, you just can't gain traction.
Sadly, this is my first Ello post in a while, and who knows when or if I'll post again. There are only so many hours in the day, and you have to spend your time wisely. For now, it doesn't appear that Ello is a wise choice.