"YOUR DOSIS" - 1x1.40m - Readymade
Eduardo Galeano said "The culture of consumption has made loneliness, the most lucrative of markets" and Zygmunt Bauman proclaimed "We are a liquid society, submerged in the century of individuality".
I agree with both, but like them, I disagree with what they condemn.
Society has lost against capitalism.
We`ve become automatas of our desires. We are stimulated, indulged, and constantly distracted to maintain our homogeneity. They think for us, they choose for us, they look for us. THEY are us. Thinking, its no longer an option and our lives increasingly disconnected from our own reason, they wander lost in a world of pleasure.
"Consumption" is what keeps me alive at the shadow of the Moonlight. Wondering of a future, that every day I find more irreparable. . .
Instituto Europeo di Design
Motion Graphics & Video