Ello Guest Editor Natasha Wilson - Jason Travis
“I started my Persona series a decade ago. In the years since, the series has helped me grow as an artist and as a human. I’ve reached 500 photos total. Persona has introduced me to so many amazing people and allowed me to pursue my love of photography. I’m still fascinated by it, to be honest. I’ve shot Persona photos in five countries, for numerous brands, and in more than a few backyards. Persona has also been used in classrooms, presentations, and helped companies communicate to better understand their customers. Best of all, Persona has brought me immeasurable joy. I can’t imagine where or who I would be without it.
Persona is more than a photo series. To me, it's human interaction. I'll continue Persona for as long as I hold a camera in my hands. An extra special thanks to everyone that’s been a part of it.” an excerpt from Jason Travis’ series Persona that I am currently obsessed with. Check out more on his Instagram.