There are many important factors that can affect the timeline of your video production. The following factors will help you increase your production time if whiteboard animation is something that interests you:
You should consider that the more professional you are looking for, the more time you will need to create one video. Blue Carrot usually creates whiteboard videos in between four and six weeks. We are responsible for creating animation, voiceovers, and illustrations.
Our team has also developed animation technology to aid artists. This allows us quickly transform artists' static images into dynamic, engaging content. The fastest time it took to create a whiteboard video was 7 days.
Do you want to avoid missing deadlines by making a whiteboard video? A briefing form with clear requirements will help you find a common language to communicate your final product to a video production team. It will also allow you predict the time it will take.
HOW TO MAKE WHITEBOARD VIDEO: SELF PRODUCTION or HIRING A WHITBARD ANIMATION STUDIO
You already know that whiteboard animation is very easy to make. The best part about whiteboard animation is that your illustrations don't need to be perfect. However, imperfection can make the video more appealing and soulful. You can either use stock images or free services to animated these images.
When it comes to creating videos that can be used for educational purposes or advertising campaigns, however, image creation is only one part of the process. You will need a strong script and a high-quality soundtrack to make a whiteboard animation go viral on Social Media. This is why it is better for professionals to handle such tasks.
We have compared these two options to help you decide whether you need to hire a production crew or if you can make a whiteboard animation yourself.
Why do whiteboard animations work so well?
Whiteboard animation video has been around since 2009 and is still a relatively new form. It was first used in stories and narratives, then moved to educational and explanatory topics. This style of animation was popularized online for educational whiteboard explainer videos in universities and schools. This video style is more engaging and retains information better than other forms of information transfer, although hard evidence is not available.
Why Is Online Video the Future of Marketing?
Whiteboard animations videos are less engaging than forms like talking head videos in terms of engagement and retention. They don't engage the brains that analyze facial expressions and microexpressions. This analysis can consume a large portion of our attention so removing it allows for more information and narration to be listened to and remembered. This allows a less skilled narration to be more effective as they don’t have to control facial expressions. Instead, they can focus on their voice and timing.
As compared to video-over-slideshows, whiteboard marketing video can be vastly superior. They are able to present the essential information while avoiding distractions, unclear photos, and confusing diagrams. Furthermore, bespoke animations can be customized to show the exact angle, foreground, and background needed to get the message across without the need to dig through hundreds or thousands of stock photos or other expensive sources.
Whiteboard videos are growing in popularity due to these factors and will likely become more popular over time. It makes good sense to invest in whiteboard animation software, and the talent needed to create these types of marketing videos or educational videos. Whiteboard videos are a great way to transition from the slideshow or talking head video formats to benefit individuals, businesses, and educational institutions.