Well, I've started the process of making my Twitter account more straightforward. I used to follow people in hope that they would follow me, and follow most of those who followed me first. The news feed became stuffed with self-promotions and ideological rants that I never wanted to see. I would post my own stuff but went weeks or months without looking at my newsfeed -- it was gross.
So I've been unfollowing and unfollowing and unfollowing.
No surprise that many I unfollowed now unfollow me. O well. I had to realize that if they had 10k or 100k followers they weren't waiting with baited breath for my tweets.