This whole journey of self exploration has to lead somewhere, right? Well, in order for a vision to take hold and successfully move us from here to there, we have to bring others with us.
The others are the creators and the brands that want to reach those creators.
We’ve talked a lot about the one group, but what about the brands? What is going to make them abandon their ways to try something new? To be different? To be relevant? To say ello?
We don’t know. Yet. Let’s find out together.