It may not be immediately apparent to you what I mean by “desktop advertising,” but I can guarantee that you’ve run into it at some point before. Every time your Grandma calls you up on the weekend complaining that her computer is running slow, and you fire up her copy of Internet Explorer 7 to find that she’s got twenty different toolbars installed, you’ve encountered the kind of thing my team was working on. Every time you’ve tried to install some open source software through a Google link, didn’t pay attention to checkboxes in the installer, and ended up with half a dozen useless registry scanners, disk cleaners, and so-called "anti-malware" programs unintentionally installed on your computer, you may have me to thank for that.
Really interesting inside look at the workings of the desktop advertising industry. Some pretty gross stuff.