Another one from the failed section. The client really didn't give us much to go with at first. They didn't want a rectangular shape (which is tough when your name is 10 letters long). I thought this was a unique solution, not so much the circle, but the fact that the type is not centred. I loved that the mark was directional and that it was an abstracted "N" but also looked like two check marks. In the end we agreed to part ways. Sometimes you push and realize that you're just not meant for each other. An amicable parting but in my mind I feel like this was a winner (and better than what they ended landing on).
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