Freezing balls! ❄️ Almost 3 years ago I designed this lettering piece with the simple purpose of saying that it was freaking cold after the 2015 blizzard that hit New York and some other northern states. Veeurbanite (https://www.instagram.com/veeurbanite/) was kind enough to go out in the cold weather to take some pictures and the project suddenly turned into a small series.
I am currently spending some time in my hometown where we had snow for the first time in 20 years, so I immediately remembered this series. It is fun to see how in the images the city doesn't really stop with some snow, while here in Mexico everyone took the day off to play and build some tiny snowmen.
@ello @ellodesign @ellonew @ellotypography #lettering #newyork