I recently worked with Fernando Arrieta and The Filmmakers to design a lettering piece that would serve as their new wordmark.
The Filmmakers is a group of photographers and videographers based in northern Mexico, and for their new logotype they were looking for something with a bit of a vintage vibe and custom made , rather than a commercial font, to add the necessary details to reflect the craft and passion behind what they do. Several sketches were made during the process to test different type lockups and styles, but at the end we decided to go for a script lettering with organic lines and a nice rhythm between the letterforms.
You can see the full project here: https://www.rebecaanaya.com/work/the-filmmakers
#logotype #lettering #calligraphy #customtype #wordmark #branding @ellodesign @ellolettering