PARIS FASHION WEEK
INTERVIEW WITH ROUGE MARGAUX
Let’s witness the birth of a new label : Rouge Margaux. The happy father : young fashion designer Cem Cinar, studied at ESMOD Paris and former commercial director of Y Project. Before the presentation we saw a preview of the SS18 lookbook styled by Imru Asha and shoot by Carlijn jacobs. A very fresh vision of a Rouge Margaux woman playing in a sunny countryside, free in her clothes and mind . Cem, who has six sisters, is well informed about diversity of women wishes, and is willing to create garments for all type of active, modern women.
Cem, Rouge Margaux offer you the chance to create your personal vision of fashion design, how do you feel about it excited, afraid, confident ?
Was it something you were always thinking about ? Having your own label ?
I’m working on developing collections, visual stories, and there’s a real fluidity in my daily tasks. I’m involved in various processes within our brand.
This definitely suits with what I’ve wanted to do from a young age.
We noticed a lot of red in this first collection, the model is the lovely redhead Willy Morsch in the preview shooting and even in your brand name there is some “rouge” in it. What’s your story with red?
Are you a total monochromatic maniac ?
We rather take on the stories behind red.
There are no limitations in the direction towards which we want to develop our collection. Or an idea of a single monochromatic use of the colour.
The process of how it’s incorporated within the pieces and visuals is quite natural.
We have read that you are from a family, with 6 sisters,’(this could be the pitch of a john Irving novel), did this impressive number of sisters, have anything to do that you are working in the field of fashion?
Being surrounded by different women while growing up is translated in the eclectic vibe we’re projecting with Rouge Margaux collections.
They're a clear influence within my creative process.
But what triggered my wish of becoming a fashion designer was actually through a documentary I watched when I was a kid. Suddenly things made sense ;)
In your deep and red secrets dreams : what future do you wish for Rouge Margaux?
I hope we can forever preserve our sense of freedom and enjoyment with our collections.