I am the current Marketing Director at Infinity Group in Bloomfield, CT, as well as a recent graduate of the University of Notre Dame’s MBA program.
Prior to my MBA, I worked for four years as Marketing Manager at an online consumer electronics retailer, followed by one year as a manager at a brick-and-mortar consumer electronics chain. Over this time I deepened existing customer relationships and forged new ones via promotional campaigns, loyalty programs, pricing strategies, and social media engagement.
During the summer of 2014, I interned as a marketing consultant for a manufacturing firm in Nagoya, Japan. During this time I worked with the Marketing and International Sales departments to revitalize the company's Annual Report by better attracting target customer segments, and provided competitive market benchmark analysis to the company's top management.
During my time in South Bend, IN, I also helped a local nonprofit establish a social media presence from scratch, and utilized a paid social campaign to drive turnout at fundraising charity events.
In addition to my work in the private sector, I have also served in local government as both a member of my hometown’s Water Commission, and as a legislative intern at the Connecticut General Assembly.
My interests include data analytics, data modeling, process analytics, CRM, SEO, social media, advertising, consumer behavior and brand management.