This is the obligatory first post on Ello. I will take this opportunity to state why I was so curious to try Ello out. So many social media platforms have come, gone, or fallen out of favor over the years.
I loved the customization and moderate anonymity that MySpace allowed but much of its design was really flawed and there were all those errors whenever you clicked something. It is back in a reinvented form now. It is really good for recording artists to create some interest and put their music out there.
Facebook had started off really good, but the whole ads thing, the issue with the posts being only seen by some unless you pay to have them shown to a wider audience, and the recent messiness involving the 'real name' policy. Their fan/business pages and group communities are really useful, but of course they are imperfect. They get the job done.
I see the both sides of the real name policy. In principle, it would be nice if we can use our real names online, but for various reasons such as we have a different professional name now like in the case of a performer or actor (imagine seeing Lady Gaga having to list herself as Stefani Germanotta on Facebook to be in accordance with the policy) or because of certain laws preventing one from using the internet freely due to fear of reprisal because one speaks out about what is really happening in their country, and of course those who want to be anonymous because they are getting away from a stalker or abuser (it makes me crazy when some say that someone in those situations should not be using social media, but if they want to for some reason, they should still be able to), and of course, one should be able to use a different name as long as they are not hiding their identity to engage in illegal activities or impersonate someone else.
Twitter is good for short updates or getting your message out there quickly. But of course, it is hard to sum up something in 140 characters or less (I have such a hard time keeping my posts short). It's really good for cross promotion with another platform or to link to your business' page with the full, detailed post. Twitter is particularly useful for those live tweeting some sort of event or happening too.
Google Plus had a great concept as well, but it just did not take off as expected. The hangout feature is pretty good though. I still use it to cross promote my posts for my site as there are some who do not use other social media platforms such as Facebook or Twitter.
Unrelated to the other social media platforms is Pinterest. This is nice for sharing cool things you see online or stuff you are interested in. I like it for keeping recipes I find online in one place and then sharing them with others who might like that sort of thing. I work at a department store so I do buy a lot of clothes and shoes so I like it for sharing stuff I bought that I liked and others might too. I know many of my female friends use it for planning their weddings or other occasions and they put up everything from what dresses they want, cake ideas, menu options, and even the wedding favors.
Tumblr is similar to Pinterest as one can share posts others have made but one can make their own too. I like it for looking at fashion and celebrity stuff.
Having been on Ello only for a short time, I think it is a nice mixture of some of the good features of Facebook with longer posts, the clean interface of Twitter, and of course the following system of Twitter and Tumblr. Time will tell if Ello can last and make a dent in the established social media platforms. I think that the emergence of this new platform will force some of the others to have to re-evaluate their platforms' features and perhaps tweak them a little.