I will say this for Ello. Right from conception, starving the distracting co-opting intrusions of advertising is a great way to find our way to the ocean of future without getting hung up in more fisher nets than necessary. May we follow/lead with like integrity and all our combined power as a social force for positive changes in design and purpose.
Me, I have nothing to lose, no kids, no dependent loves, no ambitions of fame or glory,(well ok another moment or 2 of glory/shame on my own gory little stage, that's fine, I can take it) no personal future beyond what we can start in the here now. ) love life (and show it!) ...share!