Welcome to the information age - Information is merely a click — or, more accurately, a Google search away. Depending on your query, there’s likely at least a dozen, if not hundreds, of blogs on the topic, a similar number of books and many more articles.
This is a good thing, but it also can overburden our brains. The growth in the internet, 24-hour television and mobile phones means that we now receive five times as much information every day as we did in 1986, a new study shows everyone is bombarded by the equivalent of 174 newspapers of data a day. The researchers, who reported their findings in the journal Science, found that there was now 295 exabytes of data floating around the world – that's 29,500,000,000,000,000,000,000 pieces of information. While this is enormous – It is still less than one per cent of the information that is stored in the DNA of a single human being.
"These numbers are impressive, but still minuscule compared to the order of magnitude at which nature handles information. Compared to nature, we are but humble apprentices. If we tried to store the name of every star in the Universe we could only file one per cent."
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